for Agencies4× your agency's
conversion rate.
Stop winning 1 pitch in 5. Start winning 4 in 5. MPI shows you what's wrong with your prospect's business and exactly how to pitch the person in front of you, so every objection is answered before it's raised. Same team. Same services. More clients.
No proposals that die in inboxes. No "let me think about it". No price wars.
You're not losing pitches on quality. You're losing them on proof.
Every agency says it's different. Prospects can't tell you apart, so they do the only thing they can: compare prices. That's a race nobody wins.
"Can you do it cheaper?"
Without evidence of the problem, your fee looks like a cost, not an investment. The cheapest quote wins.
"Why you and not them?"
Case studies about other businesses don't move a sceptical owner. Proof about their business does.
"Let me think about it."
Proposals sit in inboxes for weeks. Retainers get cancelled at month three because the client never saw the "before".
Walk into the first meeting already knowing what's wrong.
An MPI report shows a business how customers, Google and AI actually see it, where confidence is being lost, and the one thing to fix first. When the prospect sees that about their own business, the sale is no longer about your price. It's about their problem.
The usual pitch
- Generic deck and a list of services
- "Trust us, we're good" case studies
- Prospect compares three quotes on price
- 1 in 5 pitches closes
- Clients churn when they can't see progress
The MPI pitch
- A branded report on their business, before you quote
- Evidence of what customers, Google and AI see
- One clear priority your agency is positioned to fix
- Up to 4 in 5 pitches close
- Quarterly progress reports that justify the retainer
Imagine selling without a single objection.
Most agencies hear the prospect's objections in the meeting, when it's too late. MPI's personality integration tells you before you walk in who you're really talking to, what they'll push back on, and how to pitch so the objection never comes up.
Know the decision-maker
Understand how this owner thinks, what they value and what makes them say yes. Stop pitching everyone the same deck.
Pre-empt every "but…"
"Too expensive." "Bad timing." "We tried an agency before." Each one handled in your pitch before it's spoken.
Speak their language
The right words, the right proof, in the right order, matched to their personality. The yes feels like their idea.
What would 4× more wins be worth to your agency?
Move the sliders. This is the revenue you're leaving on the table every year.
*Extra clients won × monthly value × 12 months. Illustrative, based on your inputs. Our own pitch conversion went from 15–20% to 70–80% with MPI.
Claim this revenue: book a partner call →A sales weapon, a retention engine and a better kind of client. One partnership.
Your brand on every report
White-label MPI reports delivered under your agency's name and logo. Your client sees your expertise, not ours.
Objection-free pitches
Personality integration shows how to pitch each decision-maker and handles their objections before they raise them. "We've prepared a report on your business" gets the meeting; the pitch closes it.
Higher close rates, higher fees
When the problem is proven, price stops being the objection. Our own pitch conversion went from 15–20% to 70–80%.
Retainers that stick
Every MPI runs a 12-month cycle with quarterly progress reports, so your client sees movement and renews.
The right clients, not just more clients
MPI attracts owners who already accept there's something to fix and want it fixed. Fewer tyre-kickers, faster decisions.
A new revenue line from day one
Sell MPI as a paid entry product, include it in your onboarding, or use it free as your lead magnet. You decide the model.
"The moment a prospect sees how the market really sees them, the question changes from 'how much do you charge?' to 'how fast can you fix it?'"
Bogdan Stan, CEO, WhatsWhat Prime · creator of Market Perception Intelligence™Live in days, not months.
No new software for your team to learn and no extra headcount. You bring the relationships; we bring the intelligence.
Partner call
30 minutes with Bogdan. We look at your services, your market and your sales process, and agree the right partnership model.
White-label setup
Your brand, your reports, your pricing. We set you up and show your team how to use MPI in every pitch.
Pitch with proof
Every new prospect gets an MPI report. You walk in with evidence, close more and keep clients longer.
We're selective about who we partner with.
A great fit if you…
- Run a marketing, SEO, web, PR or branding agency
- Pitch new business every month
- Are tired of competing on price
- Want longer retainers and better-fit clients
- Deliver real results and want a way to prove it
Not for you if you…
- Sell the cheapest package in town
- Don't want to show clients the truth about their business
- Aren't ready to take on more clients
- Want a tool, not a partner
Straight answers.
Will my clients see WhatsWhat?
No. Partner reports are white-labelled with your agency's brand. Your client relationship stays yours.
What does the partnership cost?
It depends on your volume and the model you choose (paid entry product, onboarding tool or lead magnet). We agree terms on the partner call, so you only pay for a model that makes you money.
Do I need technical skills or new software?
No. Your team doesn't learn a new platform. We set everything up and show you how to use MPI in your sales process.
How fast can we start?
Most partners are ready to pitch with MPI within days of the partner call.
Is the 70–80% conversion guaranteed?
No one can guarantee sales. 70–80% is our own pitch conversion with MPI, up from 15–20% before. Your results depend on your offer and your team, and we'll help you build MPI into your pitch the way that worked for us.
What is the personality integration?
It shows you how the decision-maker is likely to think and decide, which objections to expect, and how to frame your pitch so they are answered before they come up. The detail stays inside the partner programme.
Can I see MPI first?
Yes. On the partner call we'll show you what your prospects would see. You can also run MPI on your own agency.
Every agency in the world pitches. MPI partners pitch with proof, and without objections.
1 in 5, or 4 in 5? Book a 30-minute partner call with Bogdan Stan and see what MPI does to your close rate.
Book my partner call →